How To Start and Scale Your Affiliate or Referral Programs with Brady Cassidy

Looking to start or scale an affiliate or referral program for your product?

In this episode of The Marketing Automation Discussion, I chat with Brady Cassidy about how to do just that.

Brady is the founder at Rewardful – an affiliate and referral platform for SaaS companies leveraging Stripe. Brady covers some super actionable advice including:

  • The types of referral programs out there and which one you need
  • Common mistakes people make
  • Exactly how to recruit partners at scale and close them
  • How to onboard new partners
  • The role of a partner manager and what they should be doing
  • Key metrics for measuring performance

This episode is a corker. Listen to the full episode below:

Benjamin Boman

Benjamin Boman

I'm a freelance marketer and podcast host at The Marketing Automation Discussion. As a marketer, I've run marketing operations and teams in the UK, China, Australia and United States for brands, startups and service firms. In my freelance work I focus on marketing automation.
Benjamin Boman

Benjamin Boman

I'm a freelance marketer and podcast host at The Marketing Automation Discussion. As a marketer, I've run marketing operations and teams in the UK, China, Australia and United States for brands, startups and service firms. In my freelance work I focus on marketing automation.

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