Communities can be a strong channel to generate positive word of mouth for your company and also reduce client service requirements from community support. However most communities never get off the ground. Today we look at starting and engaging a community that works through MarTech with Matt Barnett.
Matt is the founder of Bonjoro, a video messaging platform helping brands engage with their prospects and users. Matt shares his insights from developing communities with Bonjoro, including:
- Why most communities don’t work
- The 3 steps for running a community
- How to increase engagement
- And, how to start scaling the community