The Marketing Automation Discussion
The Marketing Automation Discussion
[Part 2] Recruiting Strategy - The Automation | Steven Lu & Alex Glenn

[Part 2] Recruiting Strategy - The Automation | Steven Lu & Alex Glenn


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It’s time for the second part of our two-episode segment on tech-enabled recruitment. In this episode, we get tactical and even showcase a specific automated process for discovering, enriching, and serving an automated multi-touch cold outreach campaign to candidates and ensuring the entire process is synced with your ATS (or CRM), LinkedIn and cold email system. 

Who should listen to this? 

  • Founders, team leads in B2B 

  • Any recruiters

And again, why are we talking to Steven for this part? 

  • Steven Lu is one of the most knowledgeable people I know when it comes to LinkedIn API and cold outreach,, 

  • Interseller has native integration to the top two ATS (applicant tracking systems) around, 

  • Interseller also has the ability to find personal emails (not just business emails) - which is necessary if you are attempting to use cold email in your outreach to those not currently employed.